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Apr 27, 2020

Seven weeks. That's where we're at. It flies by, doesn't it?

Nearly two months into a global shutdown, how have you used your time? Have you pressed hard each and every day to continue growing your business? Have you spent time on yourself and personal growth routines? Or have you simply gotten in some much needed R&R? 

There are no wrong answers - except of course doing nothing, but for most of the country there is an undeniable feeling that sentiment is beginning to shift. With some states pushing to reopen, it's becoming more and more obvious that people are growing weary and ready to get back to some form of normal life. For real estate pros, that means it's time to get back to the  grind.

No matter how far off we are from returning to our physical office spaces, or showing homes in person, the industry has been pulling out all the stops to ensure that realtors are still able to do their jobs at a high level. Everything from drive-thru closing to letters from employers guaranteeing furloughed employees will be hired back, we've barely skipped a beat in terms of our ability to close deals.

What has changed is the public's willingness to conduct business. For a short stretch it was almost considered taboo to even speak real estate. With so much going on how could you be so insensitive! But with each passing day it's becoming more apparent that the storm of public opinion has passed. People are buying into virtual showings, they're coming to our online open houses, they're okay with just the inspector being there and reading the report after. These are characteristics of the new normal. One that the average buyer and seller seem genuinely okay with.

For those of us that have used this slow down as a much needed staycation, that means it's time to get back to it. And for those of us that have been letting the pandemic become the thing that sinks us, it's time to cut the rope and start swimming to the surface. Real estate is back, and you've got no excuse not to be as well.

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